Why Accreditation Matters

WHEN MARKETING YOUR ACCREDITED PROGRAM, DO THE FOLLOWING:
 
1) Include the personalized accreditation seal on your email signature, social media and any publications about your program.
2) Social media - "Like" and follow @cosmaweb on Facebook, Twitter and Instagram. Tag @cosmaweb for sharing/retweeting.
3) Encourage students to include COSMA accreditation on their resumes as they apply for jobs, internships or graduate school.
4) Include your COSMA accreditation status on any job openings you post on the NASSM listserv and other job sites.
5) Ensure your internship sites know your students are coming from a COSMA-accredited program!
6) CHEA Recognition: This is an opportune time to let recent alumni, current students, parents, internship sites and other stakeholders that the quality of your program has been and continues to improve and has been reviewed by a recognized accreditor.

2023 Sports Industry Outlook:
• The blending of physical and digital experiences will move from proving concepts to creating new functionality and better experiences.
• With the possibility of new sports betting restrictions emerging around the world, there will be a greater emphasis on risk management and responsibility as the industry seeks more growth and profitability.
• Interest and involvement by private equity investment in sports will continue to grow. How will sports organizations respond to new types of investors and their expectations? How will investors act during a potential economic downturn?
• After a breakthrough year, women’s professional sports are in a strong position to further advance in 2023, but additional work is necessary to improve awareness, expand sponsorship, and grow media rights valuations and investment.
• College athletics in the United States are undergoing unparalleled change. It will be a challenge to balance the extraordinary opportunity with responsibility to student-athletes, schools, fans, partners, and alumni.
​(Deloitte, 2023).

---